Protect-A-Bed Debuts Summer Dreamin' Promotion
July 31, 2013,
CHICAGO-Protect-A-Bed has launched its Summer Dreamin' campaign, its latest promotion intended to educate consumers about the importance of a healthy sleep environment.
The company is encouraging people to visit the Summer Dreamin' promotion on Facebook and share details about their craziest dreams. Along with answering questions about their dreaming habits, the participants are asked to write up to 200 words describing their most unusual dreams. Beginning yesterday and extending through Aug. 16, people who enter the sweepstakes will be registered for a chance to win a grand prize of $1,000 toward a dream vacation, Protect-A-Bed Signature Series pillow protectors, a copy of the book "Dream on It: Unlock Your Dreams, Change Your Life" by dream expert Lauri Loewenberg, and a 30-minute dream reading.
Other Articles By Author
HFN Launches Interactive Idea Book
HFN's DIGITAL EDITION
COVER STORY: HFN Turns 90
We commemorate HFN's 90th anniversary by paying tribute to the iconic retailer and supplier brands--and the people--that have helped the industry flourish, then and now.
ALSO IN THIS ISSUE:
- Up & Coming Leaders - The home industry is in capable and visionary hands as this year’s 40 Under 40 list attests. Today’s young leaders span all disciplines and varied levels of operation.
- Omnichannel Retailing - In the Mobile App World, Time is Money