Protect-A-Bed Debuts Summer Dreamin' Promotion

protect-a-bedCHICAGO-Protect-A-Bed has launched its Summer Dreamin' campaign, its latest promotion intended to educate consumers about the importance of a healthy sleep environment.

The company is encouraging people to visit the Summer Dreamin' promotion on Facebook and share details about their craziest dreams. Along with answering questions about their dreaming habits, the participants are asked to write up to 200 words describing their most unusual dreams. Beginning yesterday and extending through Aug. 16, people who enter the sweepstakes will be registered for a chance to win a grand prize of $1,000 toward a dream vacation, Protect-A-Bed Signature Series pillow protectors, a copy of the book "Dream on It: Unlock Your Dreams, Change Your Life" by dream expert Lauri Loewenberg, and a 30-minute dream reading.

Weekly winners, who will also receive Protect-A-Bed pillow protectors, will be announced on Facebook on Aug. 2, Aug. 9 and Aug. 16. Between Aug. 16 and Aug. 20, the public will review all dream submissions and vote on their favorite for the grand prize, the winner of which will be announced on Aug. 21.

HFN Staff | News & Commentary

HFN provides detailed information on the key home classifications: Housewares, Tabletop, Floor Covering & Rugs, Furniture, Home Textiles, Lighting, Home Decor, Mattresses & Bedding, Gifts, Major Appliances and Consumer Electronics as well as Business, Finance and Retail.

Videos

Subscribe to
HFN Omnichannel
Receive the news you need to know about the trends in the industry delivered right to your inbox.

Current Issue

  • HFN May digital issue

    HFN's DIGITAL EDITION

    May 2017


    COVER STORY: HFN Turns 90

    We commemorate HFN's 90th anniversary by paying tribute to the iconic retailer and supplier brands--and the people--that have helped the industry flourish, then and now.


    ALSO IN THIS ISSUE:

    • Up & Coming Leaders - The home industry is in capable and visionary hands as this year’s 40 Under 40 list attests. Today’s young leaders span all disciplines and varied levels of operation.
    • Omnichannel Retailing - In the Mobile App World, Time is Money