Crate and Barrel Tests Tablets for Browsing In-Store
October 12, 2016,
NEW YORK—Crate and Barrel is experimenting with tablets to aid customer browsing in its stores, according to a report in RetailDive.
The specialty retailer is working with CloudTags, which provides customer identification and remarketing services, on a pilot program that offers customers a store-provided tablet to scan product barcodes for more information, and search items and add them to a wish list while they are in the store, according to the report.
The program is being tested in the retailer’s Skokie, Ill. store.