Therapedic License Puts It in Sri Lanka

Therapedic enters the Sri Lanka market through a new license.
June 8, 2015David Gill

TherapedicInternationalPRINCETON, N.J.-Therapedic International has entered the market for Sri Lanka through a new license with Comfort World International—a deal that also puts the U.S. manufacturer in the markets for the Republic of the Maldives and the Republic of Seychelles.

Comfort World will immediately begin producing and selling mattresses and box springs under the Therapedic name. Gerry Borreggine, Therapedic’s president and CEO, said, “Right now, Sri Lanka is an underserved market that’s craving high-quality beds, and we are confident that Therapedic is well positioned to make an impact in the region.”

Along with these new territories, Therapedic has licenses in Canada, Mexico, Guatemala, Trinidad, Jamaica, Colombia, Ireland, India, Korea, Malaysia, the United Arab Emirates, Indonesia, Jordan, Morocco, New Zealand, Turkey, Australia and China.

David GillDavid Gill | Senior Editor
dgill@hfnmag.com

David Gill covers home textiles, small electrics housewares, personal-care products, cleaning products, mattresses, consumer electronics and major appliances. He also reports on retailers and writes about the business and financial side of both vendors and retailers. He has more than 30 years of experience in business journalism, and has worked for other publications and websites that cover consumer products from both the manufacturer and retailer sides. His outside interests include sports (he is a big fan of the New York teams and of British soccer), cooking, movies and theater. He occasionally enjoys a good cigar as well.

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