WellnessMats to Unveil Pet Line
February 9, 2016,
TROY, Mich.—WellnessMats, the manufacturer of anti-fatigue mats for the kitchen and other areas of the home, targets dogs and cats for its newest launch next month.
Wellness Mats' PetMat. Pet not included.
Called PetMats, the line offers pet owners an anti-microbial, low-profile mat that provides pets with therapeutic support. Made in the U.S. of proprietary Advanced Polyurethane Technology, the mats help evenly distribute weight for better joint and orthopedic support for aging dogs or ones with arthritis and other painful conditions. The mats’ beveled edge prevents chewing and tripping, Wellness Mats said. They can be used at home, for travel or for the crate or kennel.
“The idea initially came to us after myself and most of our staff would swap stories about having to move our pets off of our mats,” said Daniel Bouzide, CEO and founder. “Then customers and fans started sending pictures of their pets on our mats. It became clear… pets (dogs and cats) love our mats as much as their parents do. But we needed to develop and test the product in clinical settings to prove the product.”
Offered in three squared sizes and five rounded ones, it is available in brown and gray (other colors to come) and has a 20-year warranty. Retail prices range from $99.95 to $299.95. The line will be shown at the International Home + Housewares Show, and then at the Global Pet Expo, both next month.