Marimekko Plans Shop in Crate and Barrel

Marimekko's Persimmon patternMarimekko's Persimmon pattern

NEW YORK-Finnish design house Marimekko said it will open a shop-within-a-shop in Crate and Barrel's Soho store here.

The 1,750-square-foot shop, to open in October, is part of what the company said is a plan for a stronger presence in the United States. It will open a showroom in New York later this month.

Marimekko also announced that it will found a new subsidiary in the U.S. to manage and develop the local operations in collaboration with the brand management firm C2Group.

"In the long run, Marimekko's objective is to expand the distribution of its products in the U.S. through high-end department and specialty stores as well as by increasing the number of Marimekko stores," the company said in a statement.

Marimekko and Crate and Barrel are also exploring further opportunities for collaboration, including additional U.S. shop-in-shops and e-commerce, according to the statement.

HFN Staff | News & Commentary

HFN provides detailed information on the key home classifications: Housewares, Tabletop, Floor Covering & Rugs, Furniture, Home Textiles, Lighting, Home Decor, Mattresses & Bedding, Gifts, Major Appliances and Consumer Electronics as well as Business, Finance and Retail.

Videos

Subscribe to
HFN Omnichannel
Receive the news you need to know about the trends in the industry delivered right to your inbox.

Current Issue

  • HFN May digital issue

    HFN's DIGITAL EDITION

    May 2017


    COVER STORY: HFN Turns 90

    We commemorate HFN's 90th anniversary by paying tribute to the iconic retailer and supplier brands--and the people--that have helped the industry flourish, then and now.


    ALSO IN THIS ISSUE:

    • Up & Coming Leaders - The home industry is in capable and visionary hands as this year’s 40 Under 40 list attests. Today’s young leaders span all disciplines and varied levels of operation.
    • Omnichannel Retailing - In the Mobile App World, Time is Money