Sferra Opens Showroom in Dallas Market Center

DALLAS-Luxury textiles vendor Sferra has taken showroom space in the Dallas Market Center, in World Trade Center 6-6290.

The showroom will debut during the upcoming Dallas Total Home & Gift Market, which is scheduled for Jan. 16-22. Steve Schneider, Sferra's president, said the showroom "will provide the perfect environment to showcase our collections of bed, bath and table linens, along with our decorative accessories and European collection of down comforters and pillows."

Cindy Morris, chief operating officer of Dallas Market Center, said of Sferra, "We're pleased to offer their quality collection to our buyers, and we gladly welcome them to a permanent showroom in Dallas."

HFN Staff | News & Commentary

HFN provides detailed information on the key home classifications: Housewares, Tabletop, Floor Covering & Rugs, Furniture, Home Textiles, Lighting, Home Decor, Mattresses & Bedding, Gifts, Major Appliances and Consumer Electronics as well as Business, Finance and Retail.


Subscribe to
HFN Omnichannel
Receive the news you need to know about the trends in the industry delivered right to your inbox.

Current Issue

  • HFN May digital issue


    May 2017

    COVER STORY: HFN Turns 90

    We commemorate HFN's 90th anniversary by paying tribute to the iconic retailer and supplier brands--and the people--that have helped the industry flourish, then and now.


    • Up & Coming Leaders - The home industry is in capable and visionary hands as this year’s 40 Under 40 list attests. Today’s young leaders span all disciplines and varied levels of operation.
    • Omnichannel Retailing - In the Mobile App World, Time is Money