Surtex to Mark 25th Anniversary in 2011

WHITE PLAINS, N.Y.-The next Surtex trade show, scheduled for May 15-17, will mark the show's 25th anniversary.

To mark the occasion, GLM, the show's owner and manager, is bringing on-trending branding colors for the show. From now on, said a GLM statement, Surtex's brand colors will change for every show, to reflect current color trends.

For next year's show, the branding colors will be lime-sorbet green and sun-baked orange. These will be carried through all Surtex 2011 representations, before, during and after the show, including collateral advertising, social media, on-site signage and the environment of the show site, the Jacob K. Javits Convention Center in New York.

HFN Staff | News & Commentary

HFN provides detailed information on the key home classifications: Housewares, Tabletop, Floor Covering & Rugs, Furniture, Home Textiles, Lighting, Home Decor, Mattresses & Bedding, Gifts, Major Appliances and Consumer Electronics as well as Business, Finance and Retail.


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