Surya Realigns Sales Structure, Adds Two Sales Executives

DALTON, Ga.--In order to better service its distribution channels, Surya has recently added two sales executives to oversee the furniture and retail and design service categories. Eric Nyman has taken responsibility for furniture and retail, overseeing about 40 reps, while Steve Fahey is overseeing design services and about 30 reps. Both will have the title national sales manager and report to Seth King, vice president, sales and marketing, Surya.

"It's a more focused approach for each of those categories," said King.

Nyman has been with Surya for almost four years, most recently as senior sales coordinator. He will be based here.

Fahey's last position was vice president of sales at furnishings company Selamat Designs. He is based in New York. The new structure will "allow us to get a much bigger part of the pie," Fahey said.

HFN Staff | News & Commentary

HFN provides detailed information on the key home classifications: Housewares, Tabletop, Floor Covering & Rugs, Furniture, Home Textiles, Lighting, Home Decor, Mattresses & Bedding, Gifts, Major Appliances and Consumer Electronics as well as Business, Finance and Retail.

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