Therapedic, Ginsey Partner on Bath Pillow
Posted on March 25, 2013 by
Therapedic Gel Crystal Bath Pillow with packaging
PRINCETON, N.J.-Mattress manufacturer Therapedic and bath-products vendor Ginsey Home Solutions have come together on a license agreement to create the Therapedic Gel Crystal Bath Pillow.
The pillow, priced to retail at $19.99, is made with cooling gel beads that contour to the head and neck. The beads are designed to soothe, comfort and help alleviate aches and pains, according to a Therapedic statement. It attaches to the back of a bath tub and includes extra cushioning.
Gerry Borreggine, Therapedic president and CEO, said the license is "a great opportunity for us to leverage our knowledge in the sleep-products space to expand into a new market. Ginsey Home Solutions is an ideal partner as they are already an established leader in the bath-products arena."